GLASSES
The TASK: to prepare a concept for a product
commercial and its full implementation
TOOLS: Cinema 4D, Arnold Render, Adobe Premier Pro
I was analyse a potential audience and looking for some references to find an interesting visual means and details.
Also found music which created a special character and mood for video.
1 ART DIRECTION
2 DRAFT
I've compound several references into one video - draft of a future commercial
3 BLOCKING AND
ANIMATION
The next step based on previous draft but with changes of several scenes.
I've made a prototype version of future video with blocks, which substituted a real objects.
4 CREATING A MODEL
OF SUNGLASSES
Here you can see the sunglasses model i've made. Later i have replaced blocks with it and adapt an animation.
5 LIGHTNING AND SHADING
Then was setting up the light using several sourses and gobo filter to create a natural effect. Also fill the scenes with materials.
6 POSTPRODUCTION
This project is in the process of rendering